Everything most people need, free forever
Unlimited links, unlimited teammates and full analytics cost nothing. Pro exists for one reason — putting your own domain on your links.
Free
Not a trial. Not a demo. Just free.
- Unlimited short links
- Unlimited team members
- Unlimited QR codes
- Full click analytics — location, device, browser, referrer
- Password-protected links
- UTM tracking and builder
- MCP server access for Claude, Cursor, and other AI clients
Pro
$79 billed yearly — 3 months free
Everything in Free, plus:
- Custom domains — Up to 3
- Custom social previews (per link) — Included
- API keys — 10
- API rate limit — 600/min
Start on Free — upgrade from Teams → Settings whenever you need a domain.
What this costs elsewhere
A custom domain is the cheapest paid tier at most link tools. Here it is $79 a year.
- Bitly Growth$348/yrcheapest tier with a custom domain
- Rebrandly Professional$384/yrbranded links
- Short.io Pro$216/yrteam link management
Competitor pricing checked August 2026. Their free tiers differ — see how we compare against Bitly, Rebrandly, Short.io, Dub.co and TinyURL.
Full comparison
| Feature | Free | Pro |
|---|---|---|
| Links & analytics | ||
Short links | Unlimited | Unlimited |
Click analytics Location, device, browser, referrer and UTM data. | Full | Full |
QR codes Customisable, and never watermarked. | Unlimited | Unlimited |
Password-protected links | Unlimited | Unlimited |
| Branding | ||
Custom domains Serve links on your own domain instead of sinkto.link. | Up to 3 | |
Custom social previews (per link) Control the card shown when a link is shared. | Included | |
| Team | ||
Team members Most tools charge per seat. This one does not. | Unlimited | Unlimited |
| API & MCP | ||
API keys | 1 | 10 |
API rate limit | 60/min | 600/min |
API analytics window | 30 days | 90 days |
Bulk link creation | 10 per call | 25 per call |
Questions people actually ask
Is the free plan really free?
Yes. Unlimited short links, unlimited team members, full click analytics, QR codes and password-protected links cost nothing, with no credit card and no time limit. Pro adds custom domains and per-link social previews.
What do I get for $9 a month?
Pro adds custom domains (up to Up to 3 per team), per-link custom social previews, and higher API limits for the MCP server. Everything on the free plan stays included.
Do I need Pro to use the MCP server or API?
No. The MCP server works on every plan. Free teams get 1 API key at 60/min; Pro raises that to 10 keys at 600/min.
What happens to my links if I cancel?
Your links keep working. You stay on Pro until the end of the period you have already paid for, then the team returns to the free plan and links served on a custom domain move back to sinkto.link.
Is there a free trial?
There is no trial, because there is no need for one — the free plan is a complete product you can use indefinitely, not a limited preview. Upgrade only when you want a custom domain.
Create your first link in under a minute
No card, no trial countdown. Add a custom domain later, if you ever need one.
Already know what you need? Try the free QR code generator or UTM builder without an account, connect the MCP server to your AI assistant, or read how click tracking works here.
Get started free